Blog

2025.06.30

Why Kimono Experiences for Couples Are So Popular in Asakusa!

There is an increasing number of couples enjoying kimono rentals in Asakusa.

Kimono experiences for couples have become popular in Asakusa. What could be the reasons for this trend?

While the increasing attention towards kimono and the ease of kimono rental compared to the past are contributing factors, there are more reasons behind the popularity of kimono rentals for couples in Asakusa.

Let’s explore the specific reasons why Asakusa is especially popular for kimono rentals for couples!

Picturesque Settings Everywhere

Asakusa has become one of Japan’s most famous tourist spots.

This is probably the primary reason for its popularity.

Asakusa attracts tourists from all over the world, and naturally, they all want to take photos. There are plenty of picturesque locations in Asakusa, making it easy to capture beautiful photos.

Additionally, many people in Asakusa are dressed in kimono. Being in an environment where photography and wearing kimono are common makes it easier for couples to rent kimonos and enjoy their experience.

Asakusa is a Historic Area Perfect for Kimono Rentals

Even if you want to wear a kimono and rent one, you may not know where to go in Tokyo.

While Tokyo has many tourist destinations, some places may not be suitable for wearing kimono, or you might feel out of place as a couple. This is where Asakusa, the historical Edo district, comes into play.

Asakusa is a place where history is richly preserved, and the culture of wearing kimono is deeply rooted. Renting a kimono and walking as a couple here doesn’t feel out of place; it feels like you’re becoming part of the Edo-era townscape.

This feeling of becoming a part of the historical ambiance is crucial for couples renting kimonos.

Abundance of Sweets and Food

Asakusa is a treasure trove of culinary delights!

From Nakamise Shopping Street to various eateries offering street food or hearty meals, you have endless options to satisfy your palate. It’s fun to explore different foods in kimono.

There is also a wide variety of sweets available, including rice cakes, zenzai (sweet red bean soup), and shaved ice in the summer, all of which look even more appealing when enjoyed in kimono.

Having the opportunity to try a variety of foods within a limited area is one of the benefits of renting kimonos in Asakusa.

Kimono Rental is Becoming a Part of Asakusa’s Culture

When you think of “riding a rickshaw,” you think of Asakusa. When you think of “seeing the Thunder Gate,” you think of Asakusa. When you think of “street food tasting,” you think of Asakusa. When you think of “attending a vaudeville show,” you think of Asakusa.

All of these are cultural aspects that have developed in tandem with Asakusa.

They didn’t appear suddenly; they have evolved alongside Asakusa itself.

“Wearing kimono in Asakusa” is a well-known cultural phenomenon. It’s not just about the atmosphere; it’s a statement of the high level and quality of kimono culture here.

Furthermore, “If you want to experience kimono, go to Asakusa” has become a familiar phrase, emphasizing the importance of maintaining high standards and quality for kimono experiences.

Couples strolling around in rented kimonos in Asakusa seem to be having a genuinely enjoyable time.

Dressing up, savoring delicious food, discovering cute items, and experiencing something out of the ordinary – all of this can be enjoyed in Asakusa.

Author of this article

Kimono rental Rikawafuku Asakusa store
(Operating company: TripFarm Co., Ltd.)
By 2023, more than 230,000 people will be wearing kimonos in a year
2-16-9 HULIC & New Kaminarimon 6F, Kaminarimon, Taito-ku, Tokyo 111-0034
3 minutes walk from Asakusa Station on the Tokyo Metro Ginza Line
1 minute walk to Kaminarimon

  1. Asakusa kimono rental plan list
  2. Asakusa yukata rental plan list

Click here for the website of our sister store, Kano-Wafuku(浅草の着物レンタル 花乃和服).

Kimono Rental Rikawafuku
Information for Tokyo Asakusa Store

Shop Introduction
  • Store Images of Rikawafuku Asakusa Shop
  • Interior Images of Rikawafuku Asakusa Shop
  • Dressing Room Images of Rikawafuku Asakusa Shop
Address
〒111-0034
Tokyo, Taito Ward, Kaminarimon 2-16-9 HULIC & New Kaminarimon 6F
> Click here for detailed access
Access by Train
  • Tokyo Metro Ginza Line, Asakusa Station, 3 min on foot
  • Toei Asakusa Line, Asakusa Station, 3 min on foot
  • Tobu Skytree Line, Asakusa Station, 5 min on foot
Nearby Tourist Attractions
  • Kaminarimon Gate: 1-minute walk
  • Senso-ji Temple: 3-minute walk
  • Nakamise Shopping Street: 3-minute walk
Opening Hours
  • 9:00 AM – 6:00 PM
  • Last dressing reception: 4:00 PM
  • Last return time: 5:30 PM
Closed Days
※Open all year round. Information about closures due to weather conditions such as typhoons will be posted on our website.
Phone Number
050-3204-4859
Same-day phone reservations are also possible.
E-mail
[email protected]
Instagram
@rikawafuku
Shop Introduction Video
Affiliated Rikawafuku Stores Nearby
Foreign language page
Rikawafuku Top Page
Affiliated Organizations
Asakusa Tourism Federation
Plan Information

Asakusa store rental plan list and prices

Free cancellation